All great businesses start with motivation and passion. It may seem hard to believe, but heavyweights like Mark Zuckerberg, Oprah or Bill Gates also started from the bottom.
Steve Jobs once said, “Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do. If you haven’t found it yet, keep looking. Don’t settle. As with all matters of the heart, you’ll know when you find it.”
Once you have find out what you want to do, consider these 6 important point, while starting from zero:
1. Research Your Market
Knowing your competition isn’t enough. Plunge into your market and study it like a specialist. On search engines, look for keywords that are relevant to your industry.
If the market seems saturated, don’t jump in. Find out what what makes you unique. To compete with others would only mean to share the market with your competition and endless exhaustive and unnecessary battles. Would you buy an iPhone copy cat? Of course not! Don’t copy others, be authentic.
2. Set A SMART Financial Goal
Setting SMART goals means to, to set goals that are:
- Specific; not a general goal like, “Getting rich.”, but a specific goal like, “Earn $100,000 per month.”
- Measurable, establish concrete criteria for measuring progress toward the attainment of each goal you set.
- Attainable, when you identify goals that are most important to you, you begin to figure out ways you can make them come true.
- Realistic, to be realistic, a goal must represent an objective toward which you are both willing and able to work.
- Timely, a goal should be grounded within a time frame. With no time frame tied to it there’s no sense of urgency.
Use reverse engineering and figure out what you need to do each day to reach your goals.
3. Create Shareable Content
It’s always a good start if you can reference some of your mentors or noteworthy people from your network. But more important, when developing your own brand, create unique and quality content. Create a site that your readers and viewers can always come back to for more.
4. Build A List
Building an email list is one of the most essential mechanisms in building a business nowadays. As you develop your website, also build an email list of the people that visit your site. Then continue to provide them with quality content. They will convert into customers for the future launch of your product or service.
I recommend you appsumo.com and mailchimp.com in this case.
5. Launch A Product You Can Sell
In order to reach your financial goal, that you’ve set before, you have to start selling something. Listen to your audience and figure out their biggest challenges and pain and solve them for them. I know this is easier said than done, but it’s critical. Your leads come from your list, you convert them to customers, follow up and build a relationship.
6. Done Is Better Than Perfect
Your business doesn’t have to be perfect, it just has to be launched. This might sound like suicide, but look at it this way. Perfectionists tend to look for something to optimize and most of the time, you spend a lot of time, energy and money to make something perfect that you’ll get rid of or change anyway. If you start a business, you’ll understand what I’m talking about. Look at your first concept, the audience you target and the way you execute things. Did everything remain the same since the first day that you started? Of course not, you changed many things, If you would’ve done everything perfect, how much times would you have wasted after changing the whole thing? Be progressive and grow!
Start today. If not now, when?